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Robert Mckee's avatar

The bi-modal nature of EA makes the exercise difficult without a predefined motivational model. The shown post it’s can then be adhered to the components of the value proposition proposed by the organizations executives and ensure that any communications for programme or project initiations are assessed as to their ability to meet the customer value proposition.

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Michael Cooke's avatar

I’d love to know what you suggested that was too far Tom and also what was proposed that fell short

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